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Master of Applied Management [MAM] is a 2-year full-time Postgraduate course. In this course, students gain knowledge and skills, professional competence and leadership skills, resulting in sophisticated understanding, building on existing qualifications and experience in modern business and management.

Only a few colleges offer Master of Applied Management course in India. Eligibility criteria, Admission process, and Fees structure may vary from one college to another.

Colleges offer this course includes:

  • ABSS Institute of Technology, Meerut
  • Dr. A.P.J. Abdul Kalam Technical University, Lucknow
  • Institute for Professional Excellence and Management, Ghaziabad
  • IILM Academy of Higher Learning, Noida
  • Shri Siddhi Vinayak Institute of Management, Bareilly

The average fee for this course ranges between INR 10,000 to INR 3 lakh based on the student’s mark or scores in Bachelor’s degree examination or entrance exam.

Candidates who have completed Bachelor’s degree in Business Administration or an equivalent bachelor’s degree from a recognized university are eligible for Master of Applied Management course. Candidates with 45% of marks in aggregate are eligible. The percentage may vary from one college to another. Eligible candidates may apply for this course through online/ offline at respective college official website or admission office.

For seeking admission for Master of Applied Management (MAM) course is based on the merit list or entrance-based. Most of the institutes select students based on the marks obtained in their bachelor’s degree examination for course admissions. Some colleges conduct entrance exams to select candidates for this course admission. Few colleges directly admit students for this course admission.

After completion of this course, graduates may get opportunities in areas like Domestic markets, Sustainable business, Consultancy, Product and Service management, Managing people and Business, etc. These graduates may work in positions like a financial manager, Operations Manager, Executive Manager, Research Assistant, HR Manager, etc. The average salary for these professionals ranges between INR 2 to 35 Lacs per annum.

Master of Applied Management [MAM]: Course Highlights Table

Written below are some of the major highlights of the course.

Course LevelPostgraduate
Duration2 years
Examination TypeSemester type
EligibilityBachelor’s degree
Admission ProcessMerit-based or Entrance-based
Top recruiting organizationsTATA, CISCO, Microsoft, DELL, Wipro, Accenture, Samsung, CTS, TCS, HP, LG
Top recruiting areasDomestic markets, Sustainable business, Consultancy, Product and Service management, Managing people and Business
Top job profilesFinancial manager, Operations Manager, Executive Manager, Research Assistant, HR Manager
Course FeeINR 10,000 to 3 Lacs
Average Starting SalaryINR 2 to 35 Lacs

Master of Applied Management [MAM]: What is it about?

Master of Applied Management [MAM] course helps to learn to execute strategic plans, design, promote teamwork, solve real-time problems, and manage employee effectively. In this course, students study coursework are business analysis, critical thinking, and research. Major topics include in this course are law and ethics, economics, business finance, organizational behavior, business technology, information management, and operations management.

In this course, students study major eight areas are markets, money, people and culture, technology, planning, globalization, innovation, sustainability. Apart from these topics students also study small to medium sized enterprises and sustainable business. The main aim of this course is to strengthen student’s skills in work processes and managing people. In this course, students learn how to get the best work out of people, and learn how to utilize current and future technologies to achieve business goals.

Master of Applied Management [MAM]: Top Institutes 

Given below are the college names, location and the average structure of the fees which will be taken by the college for this course.

ABSS Institute of TechnologyMeerutINR 91,850
Accord Business SchoolTirupatiINR 45,000
Biju Patnaik Institute of Information Technology and ManagementBhubaneswarINR 1,25,000
CU Shah College of Engineering and TechnologyGujaratINR 76,880
Dr. A.P.J. Abdul Kalam Technical UniversityLucknowINR 55,000
Hi-Tech Institute of TechnologyBhubaneswarINR 48,830
IILM Academy of Higher LearningNoidaINR 54,500
Institute for Professional Excellence and ManagementGhaziabadINR 96,000
Jai Bharath School of Management StudiesKochiINR 1,25,000
Kum. M.H. Gardi School of ManagementRajkotINR 9,000
Madanapalle Institute of Technology and ScienceChittoorINR 1,00,900
Navneet College of Technology and ManagementAzamgarhINR 1,80,000
Prestige Institute of ManagementGwaliorINR 2,03,000
Rajasthan Technical UniversityKotaINR 36,250
Rajiv Academy for Technical and ManagementMathuraINR 10,000
RB Institute of Management StudiesAhmedabadINR 71,000
Scope College of EngineeringBhopalINR 48,000
Shri Siddhi Vinayak Institute of ManagementBareillyINR 1,40,000
The Sri Satya Sai University of Technology and Medical SciencesSehoreINR 60,000
Srusti Academy of ManagementBhubaneswarINR 50,000
SV Institute of ManagementMehsanaINR 80,000
TDL College of Technology and ManagementLucknowINR 2,13,750

Master of Applied Management [MAM]: Eligibility

For Master of Applied Management [MAM] course eligibility, candidates have to pass BBA/ Bachelor’s degree or an equivalent degree from a recognized university. Candidates who have 55% of marks in average or 6 GPA point scale in bachelor’s degree examination are eligible. The percentage may vary from one college to another.

Applying for this course:

Eligible candidates may apply for this course through online or offline. Candidates may get an application form and apply for this course through official website of the respective college. Candidates can directly get application form directly from the admission office of the respective college for this course.

Master of Applied Management [MAM]: Admission Process

Admission for Master of Applied Management [MAM] course is based on merit-based or entrance-based followed by the personal interview. Most of the colleges conduct counseling and select students based on the marks obtained in their Bachelor’s degree or merit list prepared by the universities. Some reputed colleges conduct entrance exam and personal interview for course admissions.

Major entrance exams conducted by the reputed colleges and universities are:

  • CAT
  • MAT
  • GMAT
  • JMET
  • XAT

Candidates who are passed an entrance exam conducted by the college should attend the personal interview. Few colleges directly admit students for this course.

Master of Applied Management [MAM]: Syllabus and Course Description

A year-wise syllabus for Master of Applied Management [MAM]is given below. The syllabus may vary from one college to other.

International marketsDecision Making
Principles of ManagementHR Management
Business LawsBusiness Planning
Business CommunicationRetail Management
Finance for ExecutivesGovernance
Technology in BusinessLean Management
LeadershipResearch in Applied Management
InnovationApplied Business Research Project
Global Strategies in Business-

Master of Applied Management [MAM]: Who should opt?

  • Candidates who have an interest in Applied Management and its related areas are suitable for this course.
  • Candidates who are hard-working, creative, smart, willing to take risks, good with people, and have motivation are suitable for this course.

Master of Applied Management [MAM]: Career Prospects

Graduates who completed Master of Applied Management course have opened up several doors for their career. Professional may get jobs at the Executive or Managerial level and work their way up based on the opportunities that come their way. By pursuing this degree graduates can enter any industry such as Automobile, Advertising, Agriculture, Banking, Cement, Small and medium enterprise management, Information technology, Insurance, Mining, etc. They can also join as a financial manager if they are good with money matters.

They can start their career as a marketing manager and they will be to handle the several marketing processes in the company across various departments like marketing, sales, advertising and so on. Skilled professionals meet the new challenges and generate employment, the Indian government is emphasizing immensely on entrepreneurship development in the country. Today applied management is regarded as one of the important determinants of the industrial growth of a country.

Further Study: Candidates who would like to continue their studies in project management can further study Ph.D. in Applied management. In this course, candidates may completely learn all aspects of applied management and gain knowledge and skills in applied management. After completing this course, graduates may find jobs in reputed or government channels or companies with high salary packages.

Given below are the major job positions, their descriptions, and the Average annual salary for each position:

Financial ManagerFinancial Managers are responsible for overseeing a company’s financial condition, preparing or reviewing financial reports, analyzing trends and advising the top management personnel on finances and profits. Many companies want financial managers with a degree, as these candidates tend to have the analytical abilities and software knowledge required to do the job.INR 9 to 10 Lacs
Operations ManagerOperations Managers are responsible for coordinating activities that affect business requirements and operational decisions. They also responsible for planning, production, and procurement of daily operations. The plan, schedule, review, and manage the growth and success of the team. They create a detailed schedule based on strict deadlines, monitors production deadlines, and purchase services and materials required for production.INR 7 to 8 Lacs
Research AssistantResearch Assistants are responsible for helping store and corporate management to ensure retail outlets function well. They also responsible for sales maximization, personnel scheduling, customer service improvement, and employee organization. Amount of training and education necessary to become an assistant manager in a retail store can vary greatly depending on the employer.INR 3 to 5 Lacs
HR ManagerHR Managers are responsible for inspiring, helping, managing, and hiring the best employees for their job positions. They are the link between employer and employee. Their exact duties of the human resource specialist can vary; some graduates have specific titles like recruitment specialist or employment interviewer. At smaller companies, they perform a variety of job duties.INR 10 to 11 Lacs

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