Candidate must have experience in the digital/online marketing field of at least 2-3 years. The candidate will be responsible for managing social media platforms, seo activities and managing paid campaigns across all channels and should have expertise in the same order.
1. Should have good experience in strategic planning for the 360 degree digital marketing campaigns.
2. Good experience is very much required in managing all the social media platforms - facebook, twitter, linkedin, google+, etc. and developing content for the same.
3. Should have good knowledge and experience of on-page and off-page activities.
4. Should have experience of SEO tools and should be well versed with the latest tools / activities necessary for achieving the desired results like knowledge of setting up and monitoring schema.
5. Candidate should have thorough knowledge and experience in setting up adwords campaigns (both search as well as display).
6. Should be able to analyze trends and insights and optimize campaign accordingly and should be well experienced to handle analytics tools.
7. Should have good understanding about performance marketing, conversion and online customer acquisition.
8. Candidate should be a self learner and should stay updated all the time.